Request: Instagram account promotion, branding and sales applications
Purpose: Sale of apartments in the building
What was done: -Analyzed competitors -Written promotion and advertising strategies -Considered concept and positioning -Created technical tasks for photo and video production
•Disclose the atmosphere of the apartments in the blog •Present the house from different angles •Close and work out the fears and objections of potential buyers •Press on emotions: show examples of bright and positive families •To tell about hot topics that our competitors may be hiding. Present it in a positive way Mind Map advertising strategy
The "before" account looked boring, with template pictures and in no way reflected the meanings and benefits of the house
The "after" account began to show the benefits, layout options, and ambiance of the home
The integrated work allowed us to reflect all the benefits of the architecture, room design and project location.
If you have any questions, you can ask them or leave contacts for communication